Harrish M Bhatia, chief executive of 94.3 MY FM, the station under the Dainik Bhaskar group, tells Gaurav Laghate regional markets hold great potential.
The results declared by key companies for the three months ended March 31 show most firms have managed to arrest the moderation in volume growth witnessed in previous quarters.
This follows a series of tax notices to broadcasters to pay TDS on the 15% agency commission reflected in their invoices
A few small networks including niche channels have decided to stay out.
The Japanese giant wants to focus on segments outside its core business
Harish Manwani, HUL's chairman, responded to questions from Viveat Susan Pinto on how his company managed to buck the trend after struggling for much of the financial year ended March 31.
The sensitivity segment has quadrupled in the past two years, due to the aggressive marketing effort of both GSK and Colgate.
Three recalls of Goafest's award-winning campaigns in one week.
Unilever, which derives 52-53 per cent of its $70-billion revenues from emerging markets, said it expected economic pressures to continue in 2013.
Client-agency relationship comes under scrutiny at Goafest 2013.
For advertisers, the cricket carnival remains the single-biggest impact window.
The government-mandated digitisation programme calls for a complete switchover from analogue cable to the digital addressable system in a phased manner.
s also create buzz with contests, promotions, mall activations and events.
Interview with President & CEO, Viacom International.
Dependence on advertising remains absolute, with about 90 per cent of revenues coming from it.
After Bobby Kumar's exit over controversial Ford ads, industry is abuzz with speculations on his replacement.
By becoming associate sponsor, STAR Plus brand will get assured mileage on broadcaster SET Max.
There has been talk in the I&B ministry on allowing analogue signals in a few cities, like in Kolkata and Chennai in the first phase, even after March 31.
Brokerage houses reacted to the piece of news by reducing the target price assigned to the company.
Old rivals HUL and Reckitt brag product potencies
© 2025 Rediff.com - Investor Information - Advertise with us - Disclaimer - Privacy Policy - Sitemap - Feedback - About us - Terms of use - Grievances